BUILT FOR
STARTING X1

For clubs. For teams. For winners.

Performance apparel for clubs, academies, and players who earn their place from the first whistle.

11

BUILT FOR THE X1

90+

MATCH MINUTES READY

100%

CUSTOM TEAM IDENTITY

X1

BUILT TO REPRESENT

Built For The Standard

BUILT FOR
THE STARTING XI.

Every thread, every detail, every design is built to help your team show up with confidence, represent your badge with pride, and perform at your best.

OUR STANDARD

MOVE
WITHOUT
LIMITS.

TRAIN
HARD.
STAY READY.

PLAY
WITH
PURPOSE.

Shop By Category

GEAR FOR EVERY MOMENT

From match jerseys to training wear and accessories, every piece is designed to help players show up prepared.

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Custom Teamwear

TURN YOUR SQUAD
INTO A BRAND.

Custom uniforms, training wear, and club identity built to make your team look professional on and off the pitch.

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STOCK TEAMWEAR

FOUNDATION X1

Foundation XI is our stock teamwear system premium ready made styles designed to be customized with your club crest, sponsor, names, and numbers. It gives teams a faster, cleaner path to a professional look without starting from scratch.

Ready for crest application
Fast, streamlined ordering
Coordinated full-kit system
Premium look without custom development
YOUR IDENTITY

CUSTOM FROM HEAD TO TOE

For clubs that want a completely original look, Starting X1 also offers fully custom sublimated apparel. From color layout to graphic language to trim details, each piece can be built around your team’s identity while keeping the same premium Starting X1 standard.

Built from your club colors
Custom graphics and layouts
Designed for a one-of-one look
Available across full team ranges
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THE DIFFERENCE

BUILT FOR CLUBS

Starting X1 is built to make the process simple for clubs, schools, and programs that want premium apparel without unnecessary friction. We focus on clean design, easy customization, and a systemized approach that helps teams look organized on match day, in training, and in travel.

Simple customization process
Clear branding and logo placement
Consistent presentation across every piece
Built for match day, training, and travel
BUILD YOUR TEAM KIT
How It Works

FROM IDEA TO MATCH DAY

A simple process that takes your team from concept to a complete professional look.

01

CHOOSE

Pick your products and team package.

02

CUSTOMIZE

Add colors, names, numbers, and logos.

03

APPROVE

Review and approve your final design.

04

DELIVER

We produce and ship your teamwear.

Trust Builders

WHY CLUBS CHOOSE STARTING X1

Credibility is built through quality, consistency, design, and the feeling players get when they wear the brand.

PRO LOOK

Your club looks organized, serious, and ready.

TEAM PRIDE

Players feel proud when they wear the standard.

BRAND ID

Your team becomes recognizable on and off the pitch.

Our Purpose

MORE THAN A BRAND.
A STANDARD.

Starting X1 is inspired by the starting eleven in soccer. It is about showing up, putting in the work, and earning the right to compete at the highest level.

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BUILD YOUR TEAM IDENTITY

Tell us about your club, academy, or team and we’ll help you create a professional look that players are proud to wear.

EARN YOUR PLACE.

Performance apparel for players who set the standard from the first whistle.

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